Fact: People retain more information at a faster rate through active participation.

Simulations take advantage of this fact and provide realistic environments where executives can use models and practice behaviors (fusing theory and practice).

As one of the leading designers of behavioral simulations in the world today, we use our expertise to customize existing simulations or create new simulations that fit your individual needs and specifications.

We can develop a custom simulation for you, or you can select an existing simulation. The following are a few examples from our comprehensive library:

  • Foodcorp is an international food processing and distribution company with $2.7 billion in sales. Participants address issues of production, sales, marketing and operations across a portfolio of consumer products in an environment of shrinking resources that involves a wide range of stakeholders.
  • Globalcorp is an international financial services company with $26 billion in assets. It encompasses advisory, banking, and investment services for individual and corporate customers. Participants experience the challenges of developing global strategies for a full range of banking activities.
  • Global Directions participant teams manage a multi-national American, German, or Japanese parent company. Teams compete against each other. Working within the parameters of their assigned culture, teams develop a corporate mission and goals, enter the Brazilian market, develop a global marketing strategy, deal with ethical problems, and develop a global manufacturing strategy.
  • Lightwatch is a mutual life insurance company with $15 billion in assets. Participants shape the future direction of a large but sluggish organization as it struggles to resituate itself in today’s more competitive marketplace.
  • Metrobank is a commercial bank with $1.5 billion in assets that offers transactions savings, investment, loan, and card product services to consumers and corporations. Participants address the challenge of shifting market demographics and changing consumer needs in a regional marketplace where larger, more successful competitors are capturing market share.
  • Northwood Arts Center is a not-for-profit arts organization with a $3 million annual budget. It consists of a museum, a theater company, and support services. Teams address the challenges of shaping the future direction of an organization struggling to redefine itself in an environment increasingly less sympathetic to the plight of arts in today’s society.
  • Northwood Arts Company is a new business venture involving the startup of an arts company. It creates an entrepreneurial environment where the pursuit of opportunity must be balanced with resource constraints, as management works to develop and align their vision while satisfying the needs of their key stakeholders.