Prior to joining Park Li, Bettina was the EVP of Human Resources for Visa International. She was a member of the CEO’s executive management team and advanced the strategic global human resources agenda. Bettina served as the advisor to the Visa International Board of Directors on human resource related issues, while working directly with the Board's Compensation Committee on compensation and executive management related topics for the global organization. She also served as the Chair of the Visa Employee Benefits Board during her five plus years with the company.
Before joining Visa, Bettina worked for Citicorp/Citigroup for over twenty years. In her first 10 years at the bank, she held a variety of national and international human resource generalist positions based out of New York City. After completing her work as a generalist, she spent the next 10 years in specialized positions focusing on assessment, staffing of senior level talent in the Executive Resources function (NY) and in the Corporate Bank's Regional Headquarters for Asia Pacific (Singapore).
Bettina brings over twenty-five years of experience in working with, developing, and advising management and Boards on best in class strategic human resource management practices. Particular areas of focus have been leadership development and talent management including assessment, performance management, workforce planning, selection, compensation, and exit strategies and packages.
Bettina began her career in the Office of the President at Harvard University. She holds a BA in English Literature from Columbia University.
Raised in Brazil and New York, today Bettina resides in San Francisco with her husband and has a daughter in college. Bettina has served on the Board of Directors for the March of Dimes Bay Area Division, on the Executive Advisory Board of the HR Strategy Forum, and is currently a member of the National Leadership Council of the Family Abuse Prevention Fund.
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